In her previous work, Itzel Martínez has showed a deep interest in researching and visualizing childhood at an experiential level. Her work emphasizes both the emotional density generated individually in a specific context, as well as the group dynamics created by children to relate to the adult world. Highly experienced in film production, cultural management, and pedagogy, Itzel’s work has focused on documentaries. She currently lives in Mexico City.



May – July 2017

IMG_6901Last year, Tijuana filmmaker Itzel Martínez coordinated a video and animation workshop for children in Santa María; then she began a new process with part of the group from that workshop. She aims at directing the energy of this group of pre-adolescents to gradually develop a collective story based on empathy with their childhood imaginaries. The first stage will be dedicated to outlining possible characters and stories that may result in the production of an animation based on the barrio.



August 2017

Once having finished the general structure of the fictionalized story with the participating children, Itzel Martínez worked on the final version of the script; while José Daniel Morales, a graphic designer and illustrator, developed the draft of characters and scenes to be animated. The story is focused on the mechanized behavior of the adult world and on the machin0ery that rules their lives. It confronts their dull, accelerated, and senseless world with the children’s imaginary, and its potential for creating a different, more organic and empathic order in accordance with life’s flow and natural environment. Inspired by the children’s everyday life, the characters are conceived to counteract the power of the “machine” in their barrio and in the people around them.
After the first draft of the visual narrative is finished, the children will give their input and work with the illustrator to better define characters and the plot’s sequence. Then, an animation company will work with the finished story.


September–November 2017
After working with the group of children for ten weeks, Martínez refined the final script and began working with José Daniel Morales, designer of the visual images of the story. After finishing the storyboard to define characters and scenes, Morales began the animation work—the final stage of the project. The artist plans to have the group collaborating in the production of the audio, either with voices or with background sounds.